LUXURY IS EXTRAORDINARY SERVICE

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Our unsurpassed customer service, knowledge, and expertise in the luxury market helps buyers and sellers throughout the metro area.

Our unsurpassed customer service, knowledge, and expertise in the luxury market helps buyers and sellers throughout the metro area.

Buying or selling a home is one of the most important and emotional experiences of a person’s life.

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Understanding your home is a major investment, we provide a “white glove experience” that empowers our clients’ lifestyles.

For every seller and buyer we help, a portion of our proceeds helps homeless teenagers in Denver have a safe, welcoming place to stay and be empowered at Urban Peak.

 

SELLING YOUR HOME

1) EXPERT PRICING

Giving you a price before an analysis is like a doctor giving you a prescription before making a diagnosis. To price your home correctly, we’ll sit down and identify a number of factors:
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A. YOUR LIFESTYLE AND GOALS
  • Reasons for Selling
  • A “Target” Date
  • Financial Wants/Needs
  • Past Experiences
  • Managing Expectations
B. CUSTOMIZED COMPARATIVE MARKET ANALYSIS
  • Home’s Condition
  • Staging / Curb Appeal
  • Improvements / Remodeling
  • Current Competition
  • Surrounding Homes
C. MARKET FACTORS
  • Inventory Currently on The Market
  • Closings Per Month in Price Range
  • Sold Homes Per Month in Neighborhood
  • % Of Homes Likely to Sell By “Target Date”
  • Economic Indicators & Trends
  • Interest Rates & Loan Programs
  • Seasonal Market Changes
  • Local / Area Market Conditions
  • Absorption Rates
  • Non-Typical Competition
  • Plan to Re-evaluate Pricing If Market Shifts

2) POWERFUL DIFFERENTIATION

As we walk through your property,  you’ll receive ideas for standing out from the competition to increase your chances of selling. Compass’ Concierge services will take much of the work off of your shoulders.
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A. PROFESSIONALLY ENHANCED & STAGED
  • Your home can sell for 6-10% more money.
  • Approximate return on the cost of staging is 250-570%.
  • Decreases market time by up to 50%
  • Increases perceived value and higher offers.
B. UPGRADE ANALYSIS
  • Possible improvements that substantially increase your sales price.
  • Professionally managed process.
  • Lowest price on work completed.
C. PRE-INSPECTION
  • Identify any potential “deal breakers.”
  • Uncover high ROI repairs.
  • Clean bill of health for the buyer.
  • Postioned for higher offers.
D. HOME WARRANTY
  • Covers major mechanical systems during listing and for buyer.
  • Aids in justifying price for buyers.

3) STRATEGIC MARKETING

Our marketing plan combined with Compass’ Coming Soon services will expose your property to as many potential buyers as possible.
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A. INVESTING IN YOUR SALE
  • Multiple, valuable approaches.
  • Deep, not wide, exposure to the right buyers.
  • Coming Soon strategy increases your reach and heightens buyers’ anticipation.
B. INTERNET
  • 90% of buyers use the internet (Google, Yahoo, Bing).
  • Highest traffic websites (Zillow/Trulia, Realtor.com, REColorado.com).
  • Customized home profiles/website.
  • Social media and email marketing (Facebook, Instagram, etc.).
  • Reach and frequency regularly monitored.
C. HIGH QUALITY PHOTOGRAPHY
  • First showing is online.
  • Staging for photos.
  • SLR Camera/ Wide Angle Lens
D. PROFESSIONAL COPYWRITING
  • Personal and lifestyle tone with call-to-action.
  • Buyer Profile targeting (convenience, family, school, etc.).

4) COOPERATIVE NETWORKS

71% of homes are sold by co-op agents. We target these agents to increase your home’s visibility in the marketplace.
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A. THREE TYPES OF BUYERS
  • Local
  • Out of Town
  • Working with Another Agent
B. TARGETING BUYER SPECIALISTS
  • Increases showings from co-op agents.
  • Largest percentage of buyers.
C. COMMISSION LEVERAGE
  • Positions your home in front of strong agents.
  • Increases showings from co-op agents.

5) RECEIVING OFFERS

Our systems track all buyer activity and allow immediate responses from buyers interested in your home.
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A. IMMEDIATE RESPONSE SYSTEMS
  • 5-Minute Lead Response Time
  • 16 Hours/Day, 7 Days/Week
  • Industry-Leading Technology
  • Lead Follow-Up Systems Automated
  • Buyer Activity Notifications
B. BUYER LOYALTY
  • Credit Approved Buyer Showings
  • Solid offers from qualified buyers.
C. COMING SOON SERVICES
  • Buyers want exclusive properties.
  • Increases odds of a full offer.
  • A greater reach to potential buyers.

6) SKILLED NEGOTIATIONS

The art of negotiation is one of the most powerful skills we’ll use to meet your goals and needs.
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A. HIGHLY TRAINED NEGOTIATION
  • 80% of your negotiation starts before you get the offer.
  • Experts in the process of negotiation.
  • Approach buyers with a non-emotional state of mind.
  • Proven techniques and strategies.
B. POSITIONING & METHOD
  • Control in agent-to-agent discussion.
  • Setting agent expectations.
  • Probing for intel about buyers.
  • Bottom-line awareness with Walk-away leverage.
  • Seeking mutual advantage and pointing out their victories.
C. HOME INSPECTION
  • #1 reason deals can fall apart.
  • Manage expectations and buyer agents’ responses.

7) SUCCESSFUL CLOSING

Our proven system will offer you the smoothest closing experience and the best possible return.
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  • Closing Coordination
  • Certified Negotiation Experts
  • Certified Mortgage Expertise
  • Title and Closing Expertise
  • Legal Expertise

BUYING A HOME

1) CUSTOMIZED STRATEGY

To navigate the buying process, we’ll design a plan based on your lifestyle and data from Compass’ Market technology.
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A. SMART PLANNING
  • Determine Your Timing & Motivation
  • Evaluate Your Needs & Wants
  • Consider Out-of-Pocket Expenses
  • Financing Needs & Pre-Approval
  • Your Perfect Lifestyle Neighborhood Profile
  • Set Expectations
B. INVESTING IN REAL ESTATE
  • Equity vs. Emotion-based Decisions
  • Mortgage Loan Options
  • Long vs Short Term Hold
  • Upgrading: Sell or Buy First
C. MARKET FACTORS
  • Compass’ Market Analysis Technology
  • Inventory Currently On The Market
  • Closings Per Month In Price Range
  • Sold Homes Per Month In Neighborhood
  • Loan Programs & Qualifications
  • Economic Indicators & Trends
  • Interest Rates
  • Seasonal Market Changes
  • Local / Area Market Conditions
  • Non-Typical Opportunities
  • Plan To Re-evaluate If Market Shifts

2) FUTURE HOMEOWNERSHIP

Understanding what you’ll be responsible for once you’ve closed on your home will minimize any surprises and avoid “buyer’s remorse.”
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A. MAINTENANCE COSTS
  • Heating/Cooling and Utility Costs
  • Appliances’ Ages
  • HOA Dues
  • Lawn & Landscaping Maintenance
  • Security System
  • Property Taxes
B. HOME WARRANTY
  • Covers Mechanical Systems
  • Protects You from Thousands of Dollars of Costs
  • Paid for By Seller
C. HOME INSPECTION
  • Eliminates Potential Surprises
  • Preemptive Negotiation Strategy
  • Identify Potential “Deal Killers”
  • Walk Away Leverage
D. QUALITY OF LIFE
  • Drive Time
  • Schools
  • Parks & Recreation
  • Restaurants & Shopping
  • Gyms & Hospitals

3) FINDING THE IDEAL HOME

Our expert approach and Compass’ powerful house-hunting tool, Collections, will make your house-hunting experience easier and exciting.
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A. SEARCH PROCESS
  • Compass’ Collections & Real Estate Mobile App
  • Networking With Co-op Agents
  • Coming Soon Properties
  • Other Agent-Exclusive Search Portals
B. LIFESTYLE & NEIGHBORHOOD PREFERENCES
  • School Rankings
  • Crime Level
  • Demographics
  • Proximity To Work, Schools, etc.
  • Walkability, Biking, etc.
  • Planned Community
  • Privacy of Neighborhood
  • Avoid Hidden “Landmines”
C. QUALITY OF LIFE
  • Property Types & Subdivisions
  • Price Range & Year Built
  • Bedroom, Bathroom, Garage/Storage Needs
  • Square Footage & Floor Plan
  • Landscaping & Amenities
  • Upgraded Appliances & Potential

4) NEGOTIATION & OFFER

As expert negotiators, helping you receive the best possible price, terms, and conditions is our mission.
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A. SELLER CONCESSIONS
  • Home Warranty
  • Inspection Repair Costs
  • Seller Paid Buyer Closing Costs
  • Discount / Buydown Points
  • Ancillary Closing Costs
  • Deficiency in Buyer Brokerage Fee
  • Title Policy
B. POSITION OF STRENGTH
  • Preapproval in Hand
  • Walk Away Leverage
  • Comparable Sales to Support Offer
  • Seller Estimated Mortgage Balance
  • Property Tax Assessment Review
C. MULTIPLE OFFER STRATEGY
  • Dear Seller Letter
  • Zero Repair Allowance
  • Increased Earnest Money

5) CLOSING PREPARATIONS

We’ll have in place a detailed process to make your closing as smooth as possible.
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A. BUYER CONCESSIONS
  • Contract Acceptance
  • Timeline
  • Negotiate Repairs
  • Documentation to Lender in Timely Manner
  • Appraisal
  • Closing & Settlement Review
  • Transfer of Utilities
  • Preparing To Move

6) SUCCESSFUL PURCHASE & BEYOND

As you receive the keys to your new home, we’ll provide you wonderful resources and vendors to help you settle in and enjoy your new home!
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A. CLOSING
  • Best Mortgage Rates & Terms
  • Close On Time
  • Documentation Delivered On Time To Title
  • Manage All Parties In Transaction
  • Closing Appointment or Signing Completed
  • Keys Received – CONGRATULATIONS!
B. PROFESSIONAL SERVICES
  • Moving Company
  • Carpet & Detail Cleaning
  • Landscaping & Pool Services
  • Painting & Remodeling

COLLECTIONS

Collections, real estate’s only visual workspace, serves as the central hub for your search. Keep track of homes you like and save them in one place, invite collaborators, and leave comments, and receive automated updates about properties in real time.

COMPASS REAL ESTATE

Compass Real Estate is your mobile search platform, allowing you to sort and filter homes, save them to Collections, and correspond with us directly. It also provides complete listing information so that you can make swift decisions on the go.

COMPASS MARKETS

Compass Markets, our market data app, provides all the historical and competitive analysis you need to make smart decisions. We will work with you to set a strategy, determine a property’s value, or negotiate a price using this information.

HOW CAN WE HELP YOU?

We’re ready to design the right strategy
for your lifestyle and real estate goals.

Let’s answer your questions
about buying or selling.
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AMY FRANKMORE   303-503-3747
KATHY McBANE      303-641-8642
LAINE JARVIS            720-261-6903